Privacy Policy

This Privacy Policy governs the manner in which EFFi Foods collects, uses, maintains and discloses information collected from each user ("you" or "user") of the www.effifoods.com website ("Site"). This privacy policy applies to the Site and all products and services offered by EFFi Foods.

EFFi Foods respects and is committed to protecting your privacy. We use the information we collect on the site to make shopping at EFFi Foods possible and to enhance your overall shopping and health experience. We do not sell, trade, rent or loan your personal information to others, unless instructed by a court of law. We reserve the right to disclose your personal identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on our Site.

Non-Personal Identification Information

We may collect non-personal identification information about you whenever you interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about your means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Personal Identification Information

EFFi Foods collects personally identifiable information including, but not limited to, name, home address, email address, and telephone number, from our visitors on a voluntary basis. We do not require this information for customers to access any of our sites. However, to participate in some of the programs or features we offer, customers may have to provide personally identifiable information. We request only the personally identifiable information we feel we need to offer the service or feature or to fulfill requests. For example, we need your name and email address to add you to an email update list. We may require a home address and telephone number to enter you in a contest or sweepstakes so that we can send prize notifications and prizes. We may request feedback from our visitors in the form of surveys, questionnaires or our feedback forms on their preferences and reaction to our products, including demographic information, like age, gender and interests, to help us better serve you. We ask for credit card information where we offer online shopping opportunities.

Shopping

Personal information, including your name, billing and credit card information, mailing address, email address and telephone number, which is necessary to fulfill orders for products, will be collected by EFFi Foods. EFFi Foods will also share aggregate information internally about transactions by EFFi Foods' customers and statistical data on orders placed. For your convenience and to serve you better, your customer profile will include preference information based on your orders. EFFi Foods may also use third-party order fulfillment services to process and fulfill orders made on the site. Your personal information will only be provided to these third parties to process your order or fulfill your requests and we require that these companies agree to maintain the confidentiality of your information.

Web Browser Cookies

"Cookies" are small pieces of information that are stored by your browser on your computer's hard drive. Our cookies may contain personally identifying information. Most web browsers automatically accept cookies. You will need to enable cookies on your web browser in order to complete the checkout process. Cookies on our site also allow us to maintain login information and session state. Cookies can help us track you across our Site to show you the most relevant information to help enhance your shopping experience. Cookies are small pieces of information, limited to 4K that is stored as text files. Cookies are not stored as a script, thus there is no chance of a cookie causing a virus (a common myth about cookies).

How We Use Collected Information

EFFi Foods may collect and use your personal information for the following purposes:

  • To improve customer service
  • Information you provide helps us respond to your customer service requests and support needs more efficiently.

  • To personalize user experience
  • We may use information in the aggregate to understand how our users as a group use the services and resources provided on our Site.

  • To improve our Site
  • We may use feedback you provide to improve our products and services.

  • To process payments
  • We may use the information you provide about you when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service.

  • To run a promotion, contest, survey or other Site feature
  • To send you information you agreed to receive about topics we think will be of interest to you.

  • To send periodic emails
  • We may use the email address to send you information and updates pertaining to your order. It may also be used to respond to your inquiries, questions, and/or other requests. If you decide to opt-in to our mailing list, you will receive emails that may include company news, updates, related product or service information, etc. If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

    How We Protect Your Information

    We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

    Sensitive and private data exchange between the Site and you happens over a SSL secured communication channel and is encrypted and protected with digital signatures.

    Sharing Your Personal Information

    We do not sell, trade, or rent your personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.

    Children's Privacy

    EFFi Foods does not knowingly collect personally identifiable information from children under the age of 13. A number of tools exist to help parents manage their children's online experience, including hardware and software programs that provide filtering options. You can download special software or purchase specific hardware that will limit surfing the sites you deem appropriate for your home. Many of these services are free; others require some form of payment.

    Third Party Websites

    You may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these websites or services, including their content and links, may be constantly changing. These websites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website's own terms and policies.

    Changes To This Privacy Policy

    EFFi Foods has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage you to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

    Your Acceptance Of These Terms

    By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

    Contacting Us

    If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this Site, please contact us at info@effifoods.com.

    This document was last updated on January 7, 2014.